by J. Jerrald Hayes | Jun 8, 2019 | Branding, Marketing, & Advertising, Markup & Pricing
I found this great quote/meme via Luke Miller’s Tile Money Instagram feed… If you believe that people only choose your business because you are the cheapest then we have 2 problems… The first problem is you can’t afford to be in business and the second problem is that...
by J. Jerrald Hayes | Apr 10, 2019 | Markup & Pricing
From Chapter 38: The Six Most Common Methods for Pricing Jobs in How To Price Landscape & Irrigation Projects by James R. Huston: [— for reference’s sake the “OPPH method” or Overhead Profit Per Hour Method is J. R. Huston’s term for what David Gerstel and I...
by J. Jerrald Hayes | Apr 1, 2019 | Management, Markup & Pricing
Consultant and educator George Hedley of Hard Hat Presentations cites some numbers that I think are sadly all too true… If you watch 95 out of 100 general contractors, builders or subcontractors, and follow their progress for 10 to 20 years, you’ll hear the same...
by J. Jerrald Hayes | Sep 14, 2018 | 360 Difference Software, Markup & Pricing
Lately, I’ve been working with a lot of contractors who have their own shop space or have other friends and colleagues who have just gone the root of setting up a shop space or have a storage yard somewhere so I made some modifications to the Capacity Based Markup...
by J. Jerrald Hayes | May 31, 2018 | 360 Difference Software, Books, Estimating, FileMaker, Labor Rates, Macintosh Software, Markup & Pricing
This is my own critical look at The ProRemodeler “The Big Reveal” Article which appeared in the May 2018 issue of ProRemodeler. A friend and colleague of mine posted a link to the article in a FaceBook group for Building & Remodeling Professionals...
by J. Jerrald Hayes | Jul 29, 2017 | Estimating, Marketing, Markup & Pricing
Apparently professional market research says 10% of buyers in any market will always go for the premium option and about 10% will always go for the cheapest option. That means at least 90% of the market does not use lowest price as their #1 buying criteria. Yet most...
by J. Jerrald Hayes | May 31, 2016 | Marketing, Markup & Pricing, Productivity
A good look at how think about and approaching delegation of work from Kyle Hunt a Michigan-based marketing expert. Work for $1,000 an Hour I work as a consultant, and here’s something I’ve consistently heard from my remodeling clients over the last...
by J. Jerrald Hayes | Apr 10, 2014 | 360 Difference Software, Markup & Pricing, Ω - Revised
Introduction Through out the web you’ll find blurbs from one of the best selling books on understanding markup for contractors saying: To succeed in a construction business, you have to price your jobs to cover all labor, material and overhead expenses, and make...
by J. Jerrald Hayes | Apr 9, 2014 | Markup & Pricing
Comparing the Traditional Volume Based Markup vs. a Capacity Based Markup Methodology (aka a PROOF/Indexed/Labor Allocated Markup Method) (Originally posted in February of 2004) I recently got up one morning and checking the Journal of Light Construction homepage I...
by J. Jerrald Hayes | Apr 8, 2014 | Markup & Pricing
As part of an online discussion/debate regarding the validity of a a Capacity Based Markup system (JLC-Why the PROOF System is Illogical – 12/11/2005 – here’s a preview about how I think,…No, its not.) Allan Edwards of Allan Edwards Builder;...
